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Carl-Uwe Würfel is COO and Chief AI Officer at SUMAX in Dortmund, Germany. He has led operations since 2018 and the company-wide AI transformation since 2023: workflows, roles, services and governance. He writes about AI transformation from an operator’s seat, with a focus on mid-market companies and agencies.

Name
Carl-Uwe Würfel
Based in
Dortmund area, Germany
As of
November 7, 2026

Experience

  1. since 2023

    Chief AI Officer, SUMAX

    Reknova GmbH, Dortmund, Germany

    Leads the company-wide AI transformation: priorities, new roles and workflows, training, and the rules for quality, cost and compliance.

    Source: Employer, LinkedIn

  2. since 06/2018

    Chief Operating Officer, SUMAX

    Reknova GmbH, Dortmund, Germany

    Overall operational leadership as a member of the management team: planning, cost, utilization, processes and quality. Full people responsibility from hiring to development, pricing and proposal strategy together with the head of sales. Also responsible for marketing.

    Source: Employer, kress (German media industry directory)

  3. 01/2016 – 05/2018

    Head of Marketing, SUMAX

    Reknova GmbH, Dortmund, Germany

    Source: Employer

  4. 01/2014 – 12/2015

    CTO, Innower

    Start-up brand of Reknova GmbH, Dortmund

    Technical lead of a small team; websites and software tools for clients in Germany and abroad.

    Source: Employer

  5. 06/2013 – 11/2013

    Web Developer, C2Call GmbH

    Werl, Germany

    Source: Employer

  6. 08/2010 – 06/2013

    Apprenticeship, IT Specialist for Application Development (IHK), C2Call GmbH

    Werl, Germany; Chamber of Industry and Commerce (IHK) Arnsberg

    Germany’s dual vocational training: three years in the company and at vocational school, with a final exam before the Chamber of Industry and Commerce (IHK).

    Source: IHK certificate

Education and training

  1. 2025

    Distance program in business leadership, afw Wirtschaftsakademie Bad Harzburg

    Coursework completed in 2025: all four modules (organization, leadership responsibility, project management, objectives and control).

    Self-reported: Graded assignments

  2. 11/2023 – 05/2025

    Business Specialist in Marketing (IHK), preparatory program, ILS

    State-approved program for the German IHK business specialist qualification, 866 hours, final grade 1.3 (very good); chamber exam pending.

    Source: ILS certificate, May 27, 2025

  3. while at Reknova

    Certified vocational trainer (AEVO)

    Germany’s qualification to train apprentices in a company (AEVO).

    Self-reported: IHK

  4. School

    Technical college entrance qualification (Fachhochschulreife), business track; state-certified IT assistant

    Vocational colleges, Soest, Germany

    Self-reported: Certificates

Certificates, languages, publications

Certificates

  • LinkedIn Marketing Strategy, Content and Creative Design, Marketing Solutions Fundamentals2025
  • SEO Professional Certificate, German Association for the Digital Economy (BVDW)2022

Languages

  • German (native), English

Publications and press

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